How much does Semrush cost?
Semrush plans start at $139.95/month for Pro, $249.95/month for Guru, and $499.95/month for Business. Enterprise pricing is custom and requires contacting sales.
Does Semrush have a free trial?
Yes, Semrush offers a 7-day free trial that you can cancel anytime. There are also several free tools like the AI Visibility Checker, SEO Checker, Keyword Tool, and Backlink Checker with limited daily usage.
Is Semrush better than Ahrefs?
Semrush has a broader feature set covering SEO, paid ads, social, content, and AI visibility, while Ahrefs is more focused on backlinks and SEO. Semrush is generally better for marketing teams; Ahrefs is often preferred by pure SEO specialists.
Does Semrush track AI search visibility?
Yes, Semrush has an AI Visibility Toolkit that tracks how your brand appears in LLMs like ChatGPT, monitors over 239 million prompts, and shows your share of voice in AI answers. They publish an AI Visibility Index ranking brands.
Does Semrush work for local SEO?
Yes, Semrush has a Local Toolkit that helps you manage your Google Business Profile, get listed in top directories, and use AI to handle customer service and reviews.
Is Semrush owned by Adobe?
Yes, Adobe completed its acquisition of Semrush. The platform continues to operate independently while integrating with Adobe's customer experience suite.
Does Semrush have an API?
Yes, Semrush offers API access, but it's only included on the Business plan and above (or Enterprise). They also offer an MCP (Model Context Protocol) integration.
Can I use Semrush for PPC and ads?
Yes, the Advertising Toolkit supports Google Ads and Meta Ads with AI-driven insights, A/B testing, and competitor ad research.